Simple, fair pricing

One platform. One price. No surprises.

Booking, payments, memberships, marketing, and the aesthetic layer — all included. Add Voice AI when you're ready for 24/7 phone coverage.

No setup feesNo contracts30-day money-back guarantee

Essentials

Up to 2 providers

$149/mo

Everything a single-provider clinic needs to get started.

  • Online booking & calendar
  • Payments & POS (2.5% + $0.15)
  • Client CRM
  • Automated reminders
  • Digital consent forms
  • 1,000 SMS / month
  • Email support
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Most popular

Professional

Unlimited providers

$299/mo

The full platform for growing multi-provider clinics.

  • Everything in Essentials
  • Memberships & recurring billing
  • Before-&-after photos
  • Treatment protocols & charting
  • Marketing & review requests
  • Two-way texting
  • Waitlist & no-show recovery
  • All 7 AI agents
  • 3,000 SMS / month
  • BAA available
  • Priority support
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Enterprise

Unlimited providers & locations

Custom

For multi-location clinics and groups with custom needs.

  • Everything in Professional
  • Multi-location management
  • Custom integrations
  • Unlimited SMS
  • Voice AI included (custom volume)
  • Dedicated onboarding
  • Account manager
  • SLA & uptime guarantee
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Voice AI add-on

24/7 AI receptionist for your clinic

An AI voice agent that answers calls, books appointments, qualifies leads, and handles inquiries — even at 11 PM. Add it to any plan.

Voice Starter

$99/mo

100 minutes included

$0.85/min overage

For clinics testing AI call handling or with low call volume.

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Popular

Voice Pro

$249/mo

400 minutes included

$0.75/min overage

For busy clinics that want 24/7 phone coverage.

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Voice Unlimited

$699/mo

1,200 minutes included

$0.70/min overage

For high-volume clinics and multi-provider practices.

Add to plan
24/7 call answering
Appointment booking
Lead qualification
Call recording & transcripts

All Voice AI plans include a dedicated phone number, call transfers, and instant summaries via email. Powered by the same infrastructure as AgentZap.

Questions, answered

Everything you're wondering.

You pay a flat monthly fee for the platform based on your plan — Essentials ($149/mo) or Professional ($299/mo). The price covers your entire clinic regardless of how many appointments you book or clients you serve. Voice AI is an optional add-on billed separately based on call minutes.
No. We handle onboarding and data migration at no extra cost. Your clinic is live in days, not weeks.
Yes. Upgrade or downgrade anytime. Changes take effect on your next billing cycle.
No long-term contracts. Gracero is month-to-month. Cancel anytime with 30 days notice.
2.5% + $0.15 per transaction for card-present payments. Online and card-not-present transactions are 3.2% + $0.25. No hidden markups or monthly gateway fees.
Voice AI is a separate add-on. You choose a plan based on your expected call volume — 100, 400, or 1,200 minutes per month. Minutes that go beyond your plan are billed at the per-minute overage rate. Unused minutes do not roll over. Enterprise customers get custom voice volume bundled into their plan.
A minute is measured from when the AI answers the call to when the call ends. If a call lasts 2 minutes and 15 seconds, that counts as 2.25 minutes. Missed calls and calls under 6 seconds are not charged.
We do a guided demo and hands-on onboarding instead. Clinic software configured with your actual services and providers from day one works better than a self-serve sandbox. We also offer a 30-day money-back guarantee.
If you exceed your plan's SMS allowance (1,000 for Essentials, 3,000 for Professional), additional messages are $0.01 each. Enterprise plans include unlimited SMS.
Run your whole clinic in one place

See Gracero run your clinic.

A 15-minute demo: booking, payments, memberships, and the aesthetic layer, all in one platform.

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15-minute walkthroughEasy migrationNo commitment
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